The Yucaipa Valley has the land, the climate, and the entrepreneurial spirit to grow as a wine region.
What it needs now is coordination.
That’s why the Wine Industry Coalition of Yucaipa Valley (WICYV) was formed — to bring growers, wineries, hospitality partners, and supporting businesses into the same conversation. We strengthen the region together.
A Seat at the Same Table
Wine doesn’t exist in isolation. It depends on land stewardship, pruning practices, water, tourism, logistics, and local support. When those pieces operate independently, opportunities are missed.
WICYV creates a shared table where the valley’s wine ecosystem can align, share knowledge, and solve problems collaboratively. Big and small operators alike deserve a voice in shaping the region’s future.
Why It Matters Now
As Yucaipa Valley continues to gain attention, regional identity matters more than ever. A unified approach helps:
Strengthen recognition of the valley as a wine destination
Reduce fragmentation across the industry
Create opportunities that individual businesses can’t pursue alone
Support long-term viability for growers and producers
A strong region benefits everyone in it.
What Membership Means
Membership in WICYV provides:
Inclusion in the public member directory and regional wine map
Access to members-only updates and shared resources
Participation in coordinated initiatives and industry conversations
Visibility through regional collaboration
Most importantly, membership gives you a seat at the table.
Join Us – March 1
On March 1, WICYV is hosting an industry gathering focused on pruning, featuring experienced representatives from the field. It’s an opportunity to connect, learn, and contribute to the shared growth of the valley’s wine community.
If you’re invested in the long-term health of wine in the Yucaipa Valley — as a grower, producer, hospitality partner, or service provider — we invite you to get involved.
The region’s future will be built together.
